Category Archives: Facebook Advertising

4 Ways To Combat Facebook Ad Fatigue To Ensure Campaign Success

4 Ways To Combat Facebook Ad Fatigue To Ensure Campaign Success

If your Facebook ad campaigns went from working to failing, it is probably because of ad fatigue. If they are decreasing in effectiveness… …And you want to improve your results and get them back on track. Keep reading, because in this article you’ll discover how ad fatigue reduces campaign performance and what you can do… Continue Reading

9 Advanced Facebook Advertising Tips You Need to Try Right Now

9 Advanced Facebook Advertising Tips You Need to Try Right Now

There are 897,000,000 search results on Google for Facebook advertising tips. Which is a lot! I’m sure you’d agree with me when I say… …There’s more than enough content on this topic. However, these aren’t just your basic Facebook advertising tips that you’ll find in the majority of those articles. We’ve compiled 9 advanced Facebook… Continue Reading

Facebook ad Relevance Score – what everybody ought to know

Facebook ad Relevance Score – what everybody ought to know

Are you running Facebook ads? Do you know which Facebook metrics to focus on? By understanding Facebook ad Relevance Score, you’ll be able to better measure the effectiveness of your campaign and subsequently make better adjustments to improve their performance. In this article you’ll learn exactly what Relevance Score is, why it’s so important and… Continue Reading

27 key Facebook advertising metrics, defined

27 key Facebook advertising metrics, defined

Are you running Facebook ads? Do you want to better understand your results? By knowing these key Facebook advertising metrics, you’ll be able to better interpret your results and improve your campaign performance. In this article you’ll discover 27 different Facebook advertising metrics, exactly what they are and how to use them. Categorising Facebook advertising… Continue Reading